The University of Kalyani has developed a Public Relations Cell (PR Cell) that functions as a connection between the institution and the outside world. PR Cell also attempts to increase the value of the institution by engaging with media outlets, promoting it on social media, and assisting candidates in making informed decisions on admissions and other relevant factors.

The primary purpose of this PR Cell is to establish a strong interaction between the institution and its different operations and programmes and all of its stakeholders, as well as to disseminate information to the media/public as needed. The PR Cell is committed to informing the public about the quality and diversity of the institution’s learning environment, the level of education, and the dedication to finding practical answers to the difficulties students face today.

PR Cell at the University of Kalyani has the following functions and responsibilities: